Mister Mouse was the animated mascot of insurance company Esure, replacing film director Michael Winner after three years. The character was initially introduced in a series of commercials where Winner played the dual roles of himself and his wife, thus in a way, keeping continuity.
Mister Mouse is a blue stop-motion mouse who lives inside a computer mouse. He comes out every so often to explain the benefits of the insurance company. The rodent speaks with a Bronx accent (voiced by Kerry Shale). His catchphrase was "C'mon, give us a click."
After eighteen months, Mister Mouse was dropped from Esure's advertising campaign to be replaced by the return of Michael Winner.