His first appearance.
His 3rd appearance.
Ugly CGI.
Lombard was the mascot for British personal finance company Lombard Direct.
His 2nd appearance.
He was a blue anthropomorphic telephone who would explain to people about how they don’t need to go to a bank for a low cost loan.
Voice[]
Lombard was voiced by Scottish actor Enn Reitel up until his final appearance, in which he was in CGI, voiced by an unknown person. In concepts of his CGI ad, some posh-sounding man voiced Lombard instead.